grand opening: la nueva fábrica

Oversaw the plan and execution for our massive opening party, which received over 500 guests and was the most talked-about event of the season, as well as finalizing the space. This included coordinating designs and construction of the garden, the store, the bathrooms, the café, and the two latest exhibitions. It likewise included the design and marketing campaign to advertise the opening of a completely new space in the Guatemalan art scene, with press coverage, video interviews, and more.

Grand opening exhibitions included:

Memory in Line, by Lake Verea
Archivo Lissie Habie
Mutation, by Alejandra Hidalgo
and Proyecto Apollo-Soyuz-Chapultepec, by Simon Vega

2019_0209_185849002019_0209_202013002019_0209_20210500IG_Inauguración Nueva Fábrica

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